Below are some of the must-read SEO articles form around the Web this week.
1. Which Sites Win the Most Featured Snippets – STAT
Have you ever wondered what steps you could take to help ensure your Website is selected for Googles’ answer box and knowledge graphs? You’re not alone.
STAT, a search analytics software company, recently released a white paper that presents the findings of an analysis of more than 1,000,000 high-CPC queries.
STAT Featured Snippet White paper
In their Whitepaper, they offer some great tips for optimizing your content to be selected in featured snippets. Here are few that stuck out.
- Make sure your content has more than 1,000 words
- Add tables tags (table tags)
- Add lists (ol and li tags)
- Make sure your H2s have exact match or partial match keywords
- Make sure these pages are shared out on your social media accounts
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